At the Intersection of Social & Media:

The Power of Spoken Words: Why Video Works For News Anchor Jennifer Livingston
WKBT-TV Anchor Jennifer Livingston received an incredibly hurtful email from a viewer...one who actually claims it is 'unusual' that they watch her on the show. And yet, he felt compelled to write her, not about the stories she reports, not about an actual mistake she had made on air that needed correcting, but about her personally - specifically … [Read More...]

My National TV Debut: Red Carpet ACM Correspondent
We are just going to go right ahead and call this a 'PINCH-ME-LIFE-MOMENT'. I shared with you a few months ago that I experienced what amounts to a 'dream come true' when I was given the opportunity to work as a correspondent on the Red Carpet at the Academy of Country Music Awards in Las Vegas. It was everything I imagined it would be. I … [Read More...]

Social Media Engagement For Dummies: A New Book Deal
I'm delighted to say I'm doing it again: teaming up with the person who has proven to be the other half of my brain when it comes to authoring a book. Aliza Sherman and I have committed to write the latest in the series of the ever-popular Dummies' books: Social Media Engagement for Dummies Because the Dummies Books are so comprehensive … [Read More...]
Latest Tutorials:

Video & Vlogging Tips: How To Frame Your Shot
Let’s talk about one of the basics of video: Knowing how to frame your shot. This sounds simple, I know, but it is a question I am often asked: Where should I stand or sit? Many also wonder, just how close should they be to the camera and should they be off-center? All great questions… [Continue Reading]

Video and Vlogging Tips – 5 more
Well, now that you’ve started down the video and vlogging path – you surely want to continue. Let’s make it easy for you by giving you some more simple steps to follow. You have already learned about framing, about how easy it is to throw on a hat and how it is best to keep… [Continue Reading]

Video and Vlogging Tips – Five Tips to Get you Started
Even with the increasing popularity of video, many of you are hesitant to jump in. But I know you can do it. Here are five tips to help you get started with video and vlogging. From dealing with distractions to looking your best and tackling your nerves…. these are are simple things that, I hope,… [Continue Reading]








